Fact or Fiction -- Here s How to Get Talk Radio Hosts Talking to You about Your Book

Many authors and publishers know that successful talk radio is the ideal place to promote almost any non-fiction writers. Most of the authors of - how books, financial advice books, and self-help books, travel books, medical books - even in the history books - welcome guests on talk radio hosts such as to present listeners with useful and timely information from the expert.
so Where that leaves the imagination of authors? Facing an uphill battle! The word in setting conditions, it was a difficult book to the imagination that land is talk radio interviews and other media to attract major exposure. But do not give up hope because it is not a lost cause. There is talent to capture the attention of hosts and producers to obtain custody of their actions. You have to know how to throw them pitch.
fortunately perfect, and over the past 18 years, we have developed several innovative and proven techniques to enhance both of those stories and imagination of authors. I share a few secrets with you. When formulating talk radio campaign, the first thing to do is study the profession, and background / experience, and interests. Is there something magic, or glamorous surely compelling for the author? If there is, and we pitch this information in a way that makes exciting hosts feel is the author & 39; - must be & 39; interview.
take one of our clients, former judge of the Supreme Court in the state of Arizona. While the author of the book of stories is not much behind the scenes consideration of the judicial system, which we knew angle limited mileage. We played it as long as we could and then it is time to find some new angles.
to keep a good pulse on what the public talking about, and we know that the profession alone would make him & 39; - in the demand & 39; guest . It also put him before a judge, who would comment on legal matters in the news (and there were a lot of big issues at that time) and we generated great buzz & 39;. & 39; When all was said and done, and it began more than a hundred shows across the nation. , And during those interviews, hosts gave him ample time to discuss writing and fill it.
After we watched our author background, and we look in the book and the key message and how it might tie in current events or hot issues. For example, we had a client who had written a book on how people access to real estate " & quot; for ... while terri schiavo coincides with the raging controversy. Until we were able to tie us to book author ongoing national dialogue. Needless to say, this author is a hot commodity on the talk radio and got a large amount of media attention for himself and his book.
If we are not able to focus on the pitch author or current event, we will find the topic or & 39; hot button & 39; issue in this book that people can relate to. In fact, and this is our secret " & quot; to enhance the imagination of authors. We when the writer comes on board with an interesting fiction title of the story but did not tie in any current or newsworthy events. We did not have a celebrity author of any kind. But we found that there storyline knew people could relate to and which we can talk about the author: Is it possible " us more than a brother to compete? & Quot; theme strike chord with the large number of hosts and producers that we ended up surprising customer Bookings.
as with a number of experts in a recent radio, and people often ask us how we can possibly book 50 to100 interviews week while staying under the strict guidelines of stations and markets that we use. The answer is simple: it is, we have close relations with the hosts and producers. Even more basic than that - we know what is the media in the search for the guest and ..., and this is exactly what we give them. Now that you know what looking for him, too!
hope selection of these tips will help you market yourself and your book whether to media.
about Marsha Friedman: Friedman
marsha event is the Executive Chairman of the Department of Services Limited (emsi) displaying a leading company which represents many of the clients known as motown & 39; s temptations, and truck drivers Chairman European hoffa C., Jr., National Security Adviser Robert McFarlane, Bristol Myers Squibb, and financial television personality, Dr. Barry C. Rogers sears.
about Event Management Services, the company:
emsi is recognized nationally publicity company that specializes in arranging interviews on radio shows around the country, and the features local and national television coverage and access to the editor of newspapers and magazines.
written by Marsha Friedman, Chairman, www.event - Administration. Com. For more information contact Steve Friedman at 727-443-7115 ext. 202.



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